La Loire se met en Seine, a business tourism workshop in Paris, by Tours & Orléans

Rendezvous on Tuesday, November 18 at the Péniche Le Noti Club (Paris 7^ème) !

“La Loire se met en Seine”… Behind this play on words lies the 4th edition of a workshop proposed by the Tours and Orléans Tourist Offices. On November 18, starting at 5:30 pm, MICE and group travel professionals from the Paris region will be able to meet with some thirty major players in Loire Valley business tourism in Paris, on the Le Noti Club barge. This afterwork is a convivial opportunity to discover the appeal of Tours and Orléans in terms of business tourism, beyond the “châteaux” destination.
Just 1 hour from Paris, these two cities are becoming increasingly popular with professional event organizers, whether for large-scale conventions, city-center seminars or green executive meetings.

La Loire se met en Seine means 30 exhibitors from the Loire Valley, 20 hosted buyers and nearly 100 qualified visitors.

The program for this 4^th edition

5:30 p.m. to 9:00 p.m.: Reception of guests and discussions between exhibitors and visitors
From 7:00 pm: cocktail reception

Would you like to exhibit at La Loire se met en Seine?

You have up to and including October 24, 2025 to register, and you can find the exhibitor guide HERE.
Places are limited, so we recommend you register as soon as possible!

I want to register